Jaya Iyer

Jaya is originally from India, however, she was inspired to live the American dream. She moved to the US from India carrying nothing but a backpack of her belongings, along with the mountain of ambition. She worked hard, obtained a PhD in Fashion Merchandising from Iowa City University. She taught fashion buying and wrote a textbook in the fashion and in emerging markets, which is widely used in universities. She’s also worked in apparel manufacturing and exporting. She’s a former apparel buyer for the cult favorite, ThinkGeek which I love, thanks to the inspiration from her daughter. Jaya founded Svaha and became determined to change the landscape of apparel. Jaya is the proud mother of two young children and enjoy nurturing her children’s interest through fashion, adventure, science and social responsibility. She is a world traveler and an artist.